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Genworth Financial Canada, The Homeownership Company, is the leading private sector supplier of mortgage default insurance in Canada. Genworth works with lenders, mortgage brokers, real estate agents and builders to make homeownership more accessible throughout Canada. The company combines global experience in mortgage insurance with technological and service leadership to deliver innovation to the mortgage marketplace. 

Educating Homebuyers

In 2007, Genworth created its First-Time Homebuyer’s Monitor – a semi-annual study on homeownership trends, realities and perceptions specific to the first-time buyer segment. The inaugural Monitor focused on the unique attitudes and perceptions of single female buyers, while the second edition looked at the obstacles and opportunities facing new immigrants to Canada.

Genworth also issues reports on Canada’s housing market and condo market in winter and summer in conjunction with the Conference Board of Canada. Our intention is to educate and provide useful information to consumers, homeowners, future first-time homebuyers and governments. We believe homeowners and homebuyers require up-to-date information about Canada’s housing market to make informed decisions about homeownership – for many, the most important investment of their lifetime.

Genworth also partners with others in the real estate and mortgage industry to offer free homebuyer seminars that help Canadians through the homebuying process. And finally, we take the time to listen to homebuyers about their challenges and concerns, to make us better informed about how we can continue to offer innovative products that help more Canadians realize the dream of homeownership sooner and more affordably.

What differentiates us

We help people when they need us - especially when they need us most. Genworth is there to help meet Canadians' needs through the different stages of their lives. We have pioneered a number of unique mortgage products, including programs for self-employed home buyers and for owners of recreational properties. We also introduced Homebuyer Privileges™ - an exclusive on-line discount program for commonly purchased household items.